01608 644144
Buying Skills for Salespeople
developing buying skills
1 Day - On RequestThis course is one of our standard in-company programmes and can be delivered to your people at a venue and date of your choice. If it is not exactly what you want then we can either create a tailored course based on our extensive library of standard course materials or produce a fully bespoke training course for you. Please call 01608 644144 for details.
Only one or two people to train? Then click here to see our open course options, or consider our coaching service
- Course Overview:
Duration - One Day Programme
The aim of the course is to provide salespeople in a valuable insight into the buying process and therefore how to sell effectively to buyers. Delegates attending this course will receive valuable information that will develop their ability to achieve a positive outcome with professional buyers. There are a number of exercises so that each delegate leaves the course with a clear plan of how they will implement the key points relevant to their own situation.
Programme Contents
-
Understanding the buying Process
The Buyer’s Agenda
What Buyers want
The pressures of buying -
Procurement Policy
Supply & Demand
Purchasing Procedures
Supplier Selection -
Conducting a meeting with a Buyer
Identifying the Buyer’s criteria
How suppliers are judged
Performance versus perception
Influencing the criteria for purchase
Quality Assurance -
Handling Buyer objections
Dealing with Price Queries -
The difference with buying selling and Negotiating
Reaching a conclusion
Make an in company enquiry
