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Spearhead Training > Marketing > Introduction To Marketing> More Information

Who Will Benefit From This Course?

Designed for those who want a full understanding of the marketing function. Therefore it is suitable for anyone currently in a marketing function or who is about to take on a marketing role and requires knowledge of marketing. It is also suitable for those not directly with a marketing responsibility who feel that they would benefit from a greater understanding of what marketing is all about. Very often we not only have marketing staff and managers attend but also marketing assistants, product managers, PR and sales staff. There is no requirement for any prior marketing knowledge or experience before attending this course, as delegates are taken right from the beginning to look at all key aspects of marketing.


Description of the Course

This course is a residential programme and includes additional group evening work designed to enhance the learning process. It is therefore advisable, but not mandatory, for delegates to stay at the venue. The venue used has been hand selected and provides the most effective combination of learning environment and value for money. Unless otherwise advised, delegates will be booked into the venue and will therefore be required to settle their bed, breakfast and evening meal costs with the venue upon departure. For details of the accommodation charges please contact our administrators at our main office on 01608 644144.

Course Objectives

- To provide delegates with a better understanding of marketing concepts and they interact in the management of profitable business.
- To give delegates the chance to reflect how marketing works in their own companies.
- The confidence to communicate in marketing terms and attend contribute to marketing meetings.

What You Will Gain

Knowledge of marketing processes, presented in a practical way that relates to the trends and possibilities for the future.

Course Timings

- Day One: Start 9.45 am - Finish 5.00 - 5.30 pm
- Day Two: Start 9.00 am - Finish 5.00 - 5.30 pm
- Day Three: Start 9.00 am - Finish 4.30 pm

Delegates Comments

"Very clear and easy to understand."
"Good all rounder. Great content with plenty of hands on exercises."
Learnt a great deal and thoroughly enjoyed course."

Recommended Follow-on Course

- Public and Press Relations
- Financial Awareness
- Presentation Skills

Delegate spaces available on the following course dates:

Date: 22nd September » 24th September, 2008
Venue: Walton Hall, Wellesbourne, Warwickshire
Brochure Price: £1495.00
Online Price: £1,495.00 (Places Available)

Date: 26th November » 28th November, 2008
Venue: Falcon Hotel, Stratford
Brochure Price: £1495.00
Online Price: £1,495.00 (Places Available)

Course Directory
Tailored Training
Spearhead Training

Tel: +44 (0)1608 644 144
Fax: +44 (0)1608 649 680

Testimonials

'The course was a success & everyone got something out of it'
T.R. - Dec 2006
B.S.B

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